Innovative Design Thinking
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Why Prototyping Is Essential to Customer Experience
Your Customer Is a Marshmallow: How can we leverage prototyping to better serve our customers? Let's consider the Marshmallow Challenge.
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Eureka! How to Unlock Your Creative Potential
Here's how to unlock your creative potential and drive consistent growth and innovation.
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3 Ways To Shatter The Breakthrough Barrier
Before any business can reach a breakthrough, there’s a barrier that needs shattering. It may be outdated processes that stifle innovation. Or a leader who’s…
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Corporate Culture As a Difference-Maker
We often talk about corporate culture as a competitive advantage that’s more impactful than strategy. It’s a valid assertion; and yet, it’s not the whole…
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Task Force Provides Innovative Recommendations in a Time of Crisis
An energy company faced a crisis with a project in the Middle East. Several production holes did not deliver as planned and with the economy…
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Regaining Competitive Advantage by Marketing to a New Customer
A consumer goods company had not released a new product to the market in several years. They were losing competitive advantage. In addition Wal-Mart had…
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Innovation Process Management—Rapidly Changing Course
A household products company needed to transform its dispensing technology to deliver significant and sustainable financial performance. They needed new product innovations to compete in…
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Design Thinking: Prototyping Perfection
In our previous discussion, it was revealed that, yes; you too are a designer — regardless of your job title or function. That said, one of…
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Design Thinking: Creating Results
Previously, we established that those of us who seek to solve problems by creating impactful solutions, regardless of job title or function is, intrinsically, designers. We…
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Design Thinking: Everyone Is A Designer
Before exploring the hallmarks of design thinking, let’s first consider this: Who is a designer? Typically — early in the process of innovation consulting — when I…
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Stop That Innovation Project Now
Enterprise innovation projects are sometimes complex and lengthy efforts; so when it’s time to consider a no-go, it’s a tough call. When innovation works, it can…
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Strategic Innovation: Where Breakthrough Thinking Generates Breakthrough Innovation
Breakthrough thinking comes with challenging your frame of reference, re-examining your assumptions, what you call the “truth”, inspecting habits, and breaking through the “it-cannot-be-done” or…